Sony a7 III Mirrorless Camera with 28-70mm f/3.5-5.6 Lens

Discover the power of full-frame photography with the Sony a7 III, a versatile mirrorless camera featuring a 28-70mm f/3.5-5.6 OSS kit lens. Featuring a 24.2MP Exmor R BSI CMOS sensor, BIONZ X processor, and 5-axis stabilization, it delivers sharp images and 4K UHD video with 693-point Fast Hybrid AF. Ideal for portraits, landscapes, and action-packed scenes, it offers ISO sensitivities up to 204800 and continuous shooting at 10 fps. Its compact design and Wi-Fi/NFC connectivity make it perfect for amateur and professional photographers on the go.

Sony a7 III Mirrorless Camera with 28-70mm f/3.5-5.6 Lens - Product Description
The Sony a7 III Mirrorless Camera with 28-70mm f/3.5-5.6 Lens is a masterpiece of photographic engineering, designed to meet the needs of photographers and videographers seeking full-frame quality in a compact and versatile body. This full-frame mirrorless camera combines a 24.2-megapixel Exmor R BSI CMOS sensor with the BIONZ X image processing engine and front-end LSI chip, delivering twice the data readout speed of previous models and up to 1.8x faster image processing. The result? High-resolution images with reduced noise for up to a 1.5 stops improvement in image quality, even in low-light conditions. The standard ISO range is 100 to 51200, extendable to 50-204800, allowing you to capture sharp details in dark environments without compromise.

At the heart of the autofocus system is the Fast Hybrid AF with 693 phase-detection points covering 93% of the frame and 425 contrast-detection points, offering fast and precise focusing from EV -3 to EV 20. The Eye AF function supports the AF-C mode for impeccable eye tracking, ideal for dynamic portraits or moving subjects. Capable of continuous shooting at up to 10 fps with AF/AE tracking, the a7 III captures up to 177 JPEGs or 89 RAWs in a single burst, perfect for sports, wildlife, or fast-paced events. 5-axis SteadyShot INSIDE compensates for up to 5 stops of shake, supporting a wide range of E-mount lenses and ensuring sharp images even when shooting handheld.

For videographers, the Sony a7 III excels with 4K UHD 30p recording without pixel binning, using the full width of the full-frame sensor for 2.4x oversampling that minimizes moiré and aliasing. It supports profiles such as HLG for HDR, S-Log2 and S-Log3 for professional color grading, and Full HD up to 120 fps for smooth slow-motion. The 2.36 million-dot XGA OLED Tru-Finder electronic viewfinder with 0.78x magnification offers a true-to-life viewfinder, while the tilting, touch-enabled 3.0-inch 922k-dot LCD touchscreen makes it easy to compose at creative angles. The magnesium alloy body, sealed against dust and moisture, measures 126.9 x 95.6 x 73.7 mm and weighs approximately 650 g with battery and card, making it portable for travel and extended shoots.

The FE 28-70mm f/3.5-5.6 OSS kit lens is a versatile standard zoom lens ideal for landscapes, portraits, and street photography. With a focal range from 28mm wide-angle to 70mm portrait, three aspherical elements and one ED lens element to reduce aberrations, it offers sharp images with in-body optical stabilization that combines with the camera's IBIS. The compact and lightweight design (295g) makes it perfect for everyday use, with a 7-blade aperture for natural bokeh. Connectivity includes 2.4GHz Wi-Fi, NFC, and Bluetooth for instant file sharing to mobile devices, plus USB Type-C 3.1 Gen 1 for fast tethering and charging. Two SD card slots (one UHS-II) ensure reliable backup and continuous recording. The NP-FZ100 battery offers up to 710 shots per charge (CIPA standard), a significant improvement over its predecessors, ideal for busy days. Creative modes such as exposure bracketing (up to 9 frames), Picture Profile, and time-lapse expand artistic possibilities. The the a7 III is compatible with A-mount lens adapters and a wide range of E-mount lenses, including third-party ones from Sigma and Tamron. With a viewfinder that faithfully simulates real-world exposure and a customizable interface, this camera is a trusted ally for capturing decisive moments with precision and creativity. Whether you're shooting sunset landscapes, studio portraits, or vlogging, the Sony a7 III with 28-70mm lens elevates every shot to a professional level, combining technological innovation and ease of use in an accessible package.

What's in the Box

• Sony a7 III Mirrorless Camera
• FE 28-70mm f/3.5-5.6 OSS Lens
• NP-FZ100 Rechargeable Battery
• AC Charger
• Micro-USB Cable
• ALC-B1EM Body Cap
• Eyepiece Cap
• Shoulder Strap
• Accessory Shoe Cover